liv sconza
strategic communications & spanish student
Hi there!
Based in Salt Lake City, I am a fourth-year student at the University of Utah. Pursuing a degree in Strategic Communications that integrates marketing, public relations, and advertising. Minoring in Spanish language. Passionate about creative digital marketing with hands-on experience growing engagement and followers across multiple social media platforms. Skilled at developing content and strategies that connect with specific audiences and drive measurable results.
Experience
Utah Chicks- Barstool Sports:
Social Media Marketing Internship- Dec. 2023- Present
Social media management- primarily Instagram
Fun and creative college and pop culture themed content
Platform has grown over 22% (5,000 new followers) since ownership
Unique brand voice
Western Candy Association:
Marketing Coordinator Internship- Sept. 2024- Sept. 2025
Logo and brand redesign
Management of LinkedIn, Facebook, and Instagram profiles for the organization
Advertise and promote the organization's annual conference
On-site conference support
Sconza Chocolates:
Marketing Internship- Seasonal
Seasonal marketing support for website design and function
Management of the webpage blogs
SEO and strategy focus
